A successful open house takes planning with the obvious necessities–signage, staging, sign-in sheet, flyers–but that’s just going to make your open house like all the others! Make your home tour stand out with these outstanding ideas:
Instead of traditional pen and paper, use a reputable sign-in app via a tablet, and set up a sign-in “sheet.” Not only will it be easier for you to read the information provided, but you can set up custom questions that will help you learn about those who are in attendance and get new leads. Attendees will like the simplicity of using a digital sign-in.
Great food makes any occasion memorable, so why not go a step beyond the water bottle-and-warm-cookies routine? Ask a local caterer or coffee shop to set up in the kitchen/dining area, highlighting some of their specialties in appetizer-sized servings. Not only will you be offering delicious refreshments, but you’ll also be highlighting local businesses for anyone that isn’t familiar with the home’s neighborhood.
Staging can be costly, and some sellers don’t want to shell out the extra expense. Instead of showing an empty house, create a digitally staged virtual tour, and have it playing on repeat on a large screen in the living space. Add some visual interest with artwork from local artists on the walls of each room.
While the house has people milling about, go live on social media with your smartphone, and do a walk-through in just enough time to interest the public. Seeing others in attendance makes people generally want to see what the buzz is about.
Planning for an open house is easy when you have a virtual assistant to help advertise on social media and your website, create flyers, and send email campaigns with all the information house hunters need. Get in touch with us today by phone or email so we can get started on helping you through the busy months!